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Privacy Policy

Privacy & Cookie Policy

Last updated: August 10, 2026

The Big 94.5 Country (WIBW-FM) respects the privacy of visitors to 94country.com. This Privacy & Cookie Policy explains the types of information that may be collected when you use this website, how that information may be used, and the choices available to you.

This website is operated by KNZA Inc.

Information You Provide

We may collect information that you voluntarily provide through forms or other features on the website.

Depending on the feature you use, this may include information such as your name, email address, telephone number, event information, or other information you choose to submit.

We use information you provide for the purpose for which it was submitted, such as responding to an inquiry, processing an event submission, administering a promotion, or providing another requested service.

Please do not submit sensitive personal information through website forms unless specifically requested.

Cookies and Similar Technologies

This website uses cookies and similar browser technologies for necessary website functions and, with your permission, for optional features such as analytics, advertising, and third-party content.

When you first visit the site, you can choose whether to allow optional categories of cookies and services.

The available categories are:

Necessary

Necessary technologies support basic website operation, security, forms, session management, and storage of your privacy choices.

These technologies cannot be disabled through our Cookie Settings because the website may not function properly without them.

Our consent system stores your choices in a first-party cookie named cc_cookie. This cookie does not contain information such as your name or email address.

Functional

Functional services provide optional website features that may connect to third parties.

Examples may include:

These services remain blocked until you allow Functional services.

Third-party services may set their own cookies or collect information after you choose to load or enable them.

Analytics

With your permission, we use Google Analytics 4 (GA4) to understand how visitors use the website.

Google Analytics may collect information such as:

We also use limited custom analytics events to understand interactions such as:

These custom analytics events are designed not to send names, email addresses, telephone numbers, mailing addresses, form contents, or other information intended to directly identify you.

Google Analytics does not load on this website unless you allow Analytics cookies.

Our current Google Analytics configuration is used for website measurement and reporting. We do not currently link this website's Google Analytics property to Google Ads, and Google advertising personalization is disabled in the site's Analytics configuration.

Google may process information collected through Google Analytics in accordance with Google's own privacy policies and terms.

Advertising & Marketing

With your permission, the website may load advertising, contest, promotion, or marketing services supplied by third parties.

These may include:

These services may collect information or use cookies and similar technologies after they are enabled.

Revive advertising is enabled only after Advertising & Marketing consent.

Audience.io/Aptivada content requires both Analytics and Advertising & Marketing consent because the service may use measurement technologies as part of its operation.

Changing Your Cookie Choices

You can review or change your choices at any time by selecting Cookie Settings in the website footer.

Withdrawing consent prevents the website from loading the affected optional services on subsequent use where technically possible.

Some third-party code or cookies that were already loaded before consent was withdrawn may remain in your browser until they expire or are removed through your browser settings.

Google Analytics

We use Google Analytics to help us measure website traffic and understand how visitors interact with the site.

Google Analytics is configured so that analytics storage is denied unless you give Analytics consent.

If you grant Analytics consent, Google Analytics may place first-party cookies such as _ga and related property-specific cookies in your browser.

You can withdraw Analytics consent through Cookie Settings.

For additional information about Google's privacy practices and how Google uses information from sites and apps that use its services, consult Google's privacy information.

Advertising

The website may display advertisements delivered through our advertising system.

Advertising-related requests to our Revive Adserver are blocked until you allow Advertising & Marketing services.

Advertising or promotional content supplied by other companies may be governed by those companies' own privacy policies once you choose to enable that content.

Contests and Promotions

Some contests, promotions, surveys, or interactive features may be provided through Audience.io/Aptivada or another identified third-party service.

If you choose to participate, information you submit directly to that service may be collected and processed by that provider according to its terms and privacy practices.

The information requested for an individual contest or promotion may vary.

Maps and Other Embedded Content

Some pages may contain optional content supplied by third parties, such as Google Maps or external media players.

We block designated optional embeds until you provide the applicable consent.

Once enabled, the third-party provider may receive information including your IP address, browser information, and information about your interaction with the embedded service.

When possible, we provide a regular external link as an alternative to loading embedded third-party content.

Streaming Audio

The website provides access to the station's live audio stream.

The primary streaming service may use browser storage or other technologies necessary to provide playback and remember player-related settings.

Starting the live stream may also generate a Google Analytics listen_live event if you have allowed Analytics.

Forms

Forms on the website may use necessary session storage for security features such as protecting submissions against unauthorized or automated requests.

Information submitted through a form is used for the purpose identified by that form.

An event submission, for example, may be stored in our website system for review before publication.

We do not intentionally send the contents of website forms to Google Analytics.

Third-Party Websites

Our website contains links to websites and services operated by other organizations.

We are not responsible for the privacy practices, content, or security of websites operated by third parties. When you leave 94country.com, the privacy policy of the site you visit applies.

Children's Privacy

This website is intended for a general audience and is not designed to collect personal information from children under 13.

If a particular contest or promotion has age requirements, those requirements will be stated in the applicable promotion rules or entry materials.

Data Security

We use reasonable administrative and technical measures intended to protect information handled through the website.

However, no website, network transmission, or electronic storage system can be guaranteed to be completely secure.

Data Retention

We retain information for as long as reasonably necessary for the purpose for which it was collected, to operate the website, and to satisfy applicable business or legal requirements.

Retention periods may vary depending on the type of information and the service involved.

Third-party providers may maintain information according to their own retention policies.

Your Privacy Choices

Depending on where you live, applicable law may provide additional rights concerning personal information.

You may contact us with questions or requests concerning information you have provided through this website.

You can manage optional cookies and services at any time through Cookie Settings.

Changes to This Policy

We may update this Privacy & Cookie Policy as our website, services, or privacy practices change.

When we make changes, we will update the "Last updated" date at the top of this page.

Contact Us

For questions about this Privacy & Cookie Policy or the privacy practices of this website, contact:

The Big 94.5 Country (WIBW-FM)
KNZA Inc.
1210 SW Executive Drive
Topeka, KS 66615
United States

Phone: 785-272-3456
Email: contact@mscradio.com